You didn’t start your business because you wanted to
spend your week fighting with
website updates, booking links, content systems,
newsletter platforms, and other tools.
You started it because you care about
the work you do with people.
The digital side matters. People need to find you, understand you, and know how to take the next step. But it should support your work — not become a second job.
Hi, I’m Péter
I help solo service-providers build a
simple, manageable
digital home base for their businesses
— so the online side supports their work instead of becoming the work.
From websites, newsletters, video/audio workflows, and content tools to booking, payments, emails, forms, onboarding, and everyday systems.
You’re in the right place if…
You need to update your website, but you avoid touching it.
You should send a newsletter, but the platform feels overwhelming.
You want to record videos, but the camera/audio/editing workflow feels too much.
Someone asked about working with you, and you don’t have a clean link to send.
People are interested, but your sign-up, payment, or onboarding steps are clunky.
New client inquiries get lost in email, forms, or too many places.
You don’t fully trust your own booking, payment, email, or onboarding flow.
You have ideas and plans, but publishing or implementing them keeps getting delayed.
You’re starting to wonder if you’re just not cut out for this.
Most solo businesses don’t need a bigger marketing machine.
They need a digital home base that is simple enough to keep alive.
Otherwise, the digital side tends to go one of two ways:
You keep tweaking it forever, and it slowly becomes a second job.
Or you avoid it until people can no longer find you, understand what you do, or take the next step.
Clients often come in
…with a website, tool, content, or workflow that has started to feel harder to maintain than it should be.
What they usually leave with is a simpler, more usable setup — and clearer confidence in how their digital side fits together.
"Péter is a fu***ng tech wizard who just saved me so much pain on calendars that wouldn't sync. Praise the lord. In 30 minutes, he helped me solve something I don't think I would have ever figured out or, if I had, it would have been ten hours later which is an insane opportunity cost. It's the second time he's helped me solve the unsolvable and do the impossible. Can't. Recommend. Him. Highly. Enough."
Tad Hargrave
Business Coach, marketingforhippies.com
Working with Peter has been a joy. Many times when solving the technical issues, which usually feels lousy, I never feel alone or worried because Peter always tries to dig deeper or find alternatives. He is very exploratory and great at navigating where the problems are. Peter is also very patient and a good listener that you can feel safe and supported around his presence. I highly recommend working with him!"
Grace Yang
Co-founder of Jen Yang Metamorphosis Co., Ltd, jenyangmetamorphosis.com
"Peter is one of the few service providers I often and happily recommend.
He knows his stuff, is a joy to work with, and keeps his fees quite affordable compared to others with his skills and care.
My only concern is that once the word gets out about him, he won't have time for my projects anymore but I don't care, I still talk about him all the time!"
George Kao
Authentic Business Coach, georgekao.com
"Over 20 years you have been my favorite person to help me with my business-tech. The most personable, most friendly and most patient one. Also, most people I met had either an eye for design or the tech-savvyness - you have both of those.”
Jeannette Hill
Akashic Records, Intuitive Guide
& Psychic Medium,
jeannettehill.com
"I'm here to tell you Péter is absolutely brilliant at this. I came to him a bundle of anxiety about some tech challenges I was having, and he treated me like the intelligent, competent adult that I am, which calmed my fears and allowed me to learn.
Péter is pure joy to work with."
Pam Sourelis, MA, MFA
Developmental Editor,
Writers' Coach, wingedhorsewritingstudio.com
How do you and I
make this happen?
You already have the idea, the offer, the strategy,
or the next right step.
But then your strategy hits digital reality.
The website needs updating. The booking path is clunky. The content flow disappears after two posts. The tools multiply. The “simple setup” becomes another full-time job.
So we don’t start by adding more.
We start with the smallestusable version of your digital system your solo business actually needs.
Not every tool.
Not every feature.
Not every platform.
But a website you can update.
A way for people to book or contact you.
A content flow you can keep alive.
A simple rhythm for keeping it maintainable.
And we work with the real thing in front of us.
The actual page.
The actual tool.
The actual recording.
The actual form, booking link, workflow, or half-finished setup.
We look at what is creating the most friction, then simplify it together.
I bring a calm, human-first support, outside perspective, tech experience, structure, and a background in public speaking, filmmaking and ethical marketing.
You bring the direction, the decisions, and the knowledge of your own business: your work, your offer, your clients, your values, and the ideas you want to make real.
Wherever we begin, the deeper work is the same:
We make the online side of your business simpler, clearer, and easier to keep running — so it supports your work instead of becoming the work.
If that sounds like the kind of support you need, here are the best ways to begin. 👇
Ways to begin
There are a few ways into this work, depending on how much support you need right now.
Build your digital home base
This is my main pathway for solo service providers whose website, content, booking path, and tools have started taking too much time, energy, or attention.
Together, we build a simple, manageable online system: a clear website, an easy next step for clients, and a content flow you can keep alive — without turning it into a complicated digital setup.
Best if: you’re ready to stop patching isolated problems and build the calmer system underneath them.
Come to an office hour
Bring one stuck point from your website, content workflow, booking path, or business system, and we’ll work through it live.
In these free group sessions, you’ll get a practical next step and a real-time sense of how I think, simplify, and work through systems with people.
Best if: you want to experience the way I work before going deeper, and still get useful clarity in the process.
No time to attend live?
The free course below is a good self-paced place to start. 👇
Existing or returning client?
Focused one-off support is ONLY available for existing clients for occasional one-off help, cleanup, follow-through, or small technical fixes inside an existing setup.
Only if: you already have a working system in place and need help with a specific stuck point.
Not ready for the full
digital home base work yet?
Start with the free course:
Calm Business Tech
for Solo Entrepreneurs and Self-employed People
1.5 Hours Course
Free, exclusive for Newsletter Subscribers
A distillation of 20+ years experience working and helping with the tech tools and systems that self employed people need to use daily. Broken into digestible chunks.
You’ll learn where systems usually get too heavy, how to choose simpler tools, and how to stop overbuilding before you even start.
A practical introduction to how I think about simplifying tech, content, and workflows.
How not to fall into aggressive tech marketing traps
• Why “I’m just bad with tech” is usually not the real issue
• What tools you actually need (and what you don’t)
• My go-to tool principles and recommendations
• How to choose a platform that doesn’t become a burden later
• Why business systems become frustrating over time
• Small mindset shifts that make everything easier to maintain
• How to avoid wasting hundreds of hours and unnecessary costs
In this course, there is no upselling or hidden agenda — just practical thinking for simplifying your digital setup.
About me
Hey, I’m Péter.
I help solo entrepreneurs who feel stuck in their digital world—
usually somewhere between their tools, their ideas, and actually sharing their work.
Most of the people I work with aren’t lacking ability.
They’re dealing with friction that slowly builds up:
tech that feels too complex, systems that don’t quite fit, or ideas that never quite make it out.
And that familiar feeling of
“I should be able to do this… but I can’t”
shows up more often than they’d like.
I’ve spent over 20 years working with the kinds of digital tools and systems that solo entrepreneurs rely on every day.
But alongside that, I’ve also always been deeply involved in communication and expression—
filmmaking (my day job for 10+ years), public speaking (like a public speaking club and a TEDx talk), coaching, ethical marketing, storytelling, other creative projects, and a lot of experimenting with how ideas actually land with people.
The peak of my filmmaking career, was working in the camera department on Dune: Part One,
which sounds impressive on paper—but also showed me clearly that the environment I was in wasn’t the life I wanted to build long-term.
So I stepped away and slowly built a different kind of work.
One where I could use both sides of what I’m good at:
making complex systems simple
and helping people actually express what they want to say
What I do now is very simple at its core:
I help people get unstuck—
so they can actually use their tools, and share their work without overthinking or getting blocked.
Sometimes that means fixing something technical.
Sometimes it means untangling a system.
And sometimes it’s just sitting down together and getting your ideas out in a way that finally feels clear.
I live in Budapest with my two kids,
and I know firsthand what it’s like to try to build meaningful work while juggling a full, real, slightly chaotic life.
That’s why everything I do is designed to reduce friction—not add more of it.
This may NOT be
the right fit if…
you need someone to invent your business direction from scratch
you mainly want someone to execute rushed fixes and decisions without slowing down to check whether they will actually work for you personally.
you want a fully hands-off outsourcedimplementation service
you need deep support with personal organization before business systems can stick
you want the most advanced or customized tech setup possible (I advise against it)
This work is best when you have enough direction to move, and need help making the digital side work in real life.